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  • 001. Analysing Media Texts

    001. Analysing Media Texts

    This Factsheet summarises basic analysis skills and provides a framework for practical analysis. ...

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  • 002. Media Language 1: The Moving Image

    002. Media Language 1: The Moving Image

    The aims of this Factsheet are:  • To identify the main aspects of moving image media language;  • To briefly discuss their use and to provide a vocabulary to assist in identifyi...

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  • 003. Genre: Categorising texts

    003. Genre: Categorising texts

    This Factsheet introduces the concept of genre by focussing on:  1. How texts are categorised  (a) The importance of visual iconographies  (b) The links between genre and other media...

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  • 004. Representing the world

    004. Representing the world

    This Factsheet provides an introduction to the study of media representations. 1. What is representation? 2. The Construction and Mediation of Representations 3. Audiences perceptions of represe...

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  • 005. Stereotypes: Simplifying the Complex

    005. Stereotypes: Simplifying the Complex

    This Factsheet introduces and defines stereotyping as a part of the concept of representation. This Factsheet will:  1. Look at what stereotypes are and why they are used by media texts; ...

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  • 006. Introduction to Audience

    006. Introduction to Audience

    The aims of this Factsheet are to:  Identify the importance in defining a target audience for media producers  Show the differences between a mass audience and a niche audience; a targe...

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  • 007. Media Language 2: Newspapers

    007. Media Language 2: Newspapers

    The aim of this Factsheet is to look at the media language used by British Newspapers, both tabloid and broadsheet. It will look at image analysis and language analysis of newspapers, as well as intro...

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  • 008. Media Language 3: Magazines and Advertising

    008. Media Language 3: Magazines and Advertising

    The aims of this Factsheet are to introduce and define the way magazines and advertising use media language to persuade audiences and to promote lifestyles and ideas. ...

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  • 009. Broadcast News

    009. Broadcast News

    This aims of this Factsheet are to:  • Provide an overview of Broadcast news  • Examine the production and manufacture of Broadcast news  • Investigate contemporary is...

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  • 010. Ideology: Ideas and Values within Contemporary Media

    010. Ideology: Ideas and Values within Contemporary Media

    The aims of this Factsheet are to provide:  1. A definition of Ideology with key terms.  2. Methods to help you identify ideology in a media text.  3. Examples of how to evaluate ide...

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